Veitchy is in the news again (this time complaining on his Facebook page, not staging a disappearance by driving off in his car and then calling every media outlet to tell them how much pain he’s in). It amazes me how this guy has contrived to put himself at the nexus of almost every contentious issue in modern New Zealand. His story touches on:
- celebrity culture
- sports culture and misogyny
- the normalisation of domestic violence
- the two tier justice system
- the toxic intersection of media and the PR industry
For people who take issue with some or all of those things, Veitchy is a weirdly perfect symbol that lets them say everything critical they want to say about these subjects. Being a symbol of many things that lots of people hate seems to conflict with Veitch’s desire to be a universally beloved celebrity and that seems to frustrate him. As a media figure he’s inclined to make his frustration public, which is great from a progressive politics point of view. These are all serious problems in New Zealand and the more attention Veitchy inadvertently draws to them with his tantrums the better.